TL;DR, The Important Stuff
- ✅ We never sell your data to anyone
- ✅ Your measurements are encrypted and private
- ✅ We don't share your info with retailers
- ✅ No ads, no affiliate tracking, no hidden monetization
- ✅ You can delete all your data anytime
1. Information We Collect
1.1 Account Information
When you create a ThisFits account, we collect:
- Email address, For authentication and important notifications
- Display name (optional), To personalize your experience
- Password, Securely hashed, never stored in plain text
1.2 Body Measurements (Fit Profile)
To provide personalized fit predictions, you may choose to provide:
- Height, chest, waist, hip, shoulder, and inseam measurements
- Bra size (band and cup) if applicable
- Preferred fit style (relaxed, regular, fitted)
- Body state indicators (stable, fluctuating, etc.)
Your measurements are never shared with retailers or third parties. They exist solely to calculate your personalized size recommendations.
1.3 Shopping Activity
When you use ThisFits, we collect:
- Product URLs you analyze, To provide fit predictions
- Wishlist and cart items, To help you organize shopping
- Purchase history (if you add it), To improve future recommendations
- Fit feedback, When you tell us how items actually fit
1.4 Chrome Extension Data
If you use our Chrome extension:
- The extension stores your authentication token locally
- It sends product page URLs to our servers for analysis
- No browsing history is collected outside of fit analysis requests
- Extension data syncs with your web app profile
1.5 Usage Analytics
We collect anonymized usage data including:
- Pages visited within ThisFits
- Features used and interaction patterns
- Error logs for debugging
2. How We Use Your Information
We use your data exclusively to:
- ✅ Provide personalized size and fit recommendations
- ✅ Remember your preferences across sessions
- ✅ Send price drop alerts (if you opt in)
- ✅ Improve our AI prediction accuracy
- ✅ Provide customer support
- ✅ Send important account notifications
We do NOT use your data to:
❌ Sell to advertisers or data brokers
❌ Share with retailers or brands
❌ Target you with ads
❌ Build marketing profiles
3. Data Storage & Security
3.1 Where We Store Data
Your data is stored on secure servers powered by Supabase, which uses:
- AES-256 encryption at rest
- TLS 1.3 encryption in transit
- Row Level Security (RLS) ensuring you can only access your own data
- Regular security audits and penetration testing
3.2 Data Retention
- Active accounts: Data retained while your account is active
- Deleted accounts: All data permanently removed within 30 days
- Guest sessions: Temporary data stored locally, cleared on browser close
4. Third-Party Services
We use limited third-party services:
| Service | Purpose | Data Shared |
|---|
| Stripe | Payment processing | Email, payment info (handled by Stripe) |
| Google AI | AI predictions | Product data only (no personal info) |
| Supabase | Database & auth | All account data (as our processor) |
Important: When we analyze product pages, we send product information (title, size chart, fabric) to our AI, but never your personal measurements. Your fit profile data stays on our servers.
5. Your Rights
You have the right to:
- Access, View all data we have about you
- Export, Download your data in a portable format
- Correct, Update any inaccurate information
- Delete, Permanently remove all your data
- Opt out, Unsubscribe from marketing emails
To exercise these rights, visit your Profile Settings or email us at privacy@thisfits.app.
6. Cookies & Tracking
We use minimal cookies:
- Authentication cookies, Keep you logged in
- Preference cookies, Remember your settings
- Anonymous analytics, Understand feature usage
We do not use third-party advertising cookies, retargeting pixels, or cross-site tracking.
7. Children's Privacy
ThisFits is not intended for children under 13. We do not knowingly collect data from children. If you believe a child has provided us data, please contact us immediately.
8. International Users
ThisFits operates globally. By using our service, you consent to data transfer to the United States where our servers are located. We comply with GDPR for EU users and provide equivalent protections for all users.
9. Changes to This Policy
We may update this policy periodically. Significant changes will be communicated via email or in-app notification. Continued use after changes constitutes acceptance.
10. Contact Us
Questions about privacy? We're here to help.