I.OWN is true to size. Most shoppers wear their usual size, especially in tops. Simons' elevated basics line, clean cuts, true to size Check the category notes below for tops, bottoms, and outerwear specifically.
I.OWN is a Simons house brand focused on elevated basics with clean, modern cuts. Sizing is true to North American standards.
Confidence: High, based on official size chart and shopper sentiment
Sizing overview
Most shoppers start with their usual size. Use the notes below to see where I.OWN feels slimmer, roomier, or more consistent across categories.
I.OWN is true to size. Clean minimal cuts, true to size.
Plain-language cut notes and examples below show where pieces usually feel closer, roomier, or most predictable.
GENERAL BRAND GUIDANCE
This is a general brand-level sizing summary, not an exact product recommendation. For your specific size, paste a product link into the fit checker.
I.OWN is true to size. Simons' elevated basics line, clean cuts, true to size
Sizing tendency
Most shoppers start with their usual size.
Consistency
Low variation across categories.
Best check
Start with the category note, then check whether the cut is meant to feel structured or relaxed.
Variability and caveats
Cut
Cut matters most when a piece is intentionally tailored or intentionally oversized.
Fabric stretch
Fabric stretch changes how strongly the sizing tendency shows up: more give softens it, less give makes it more obvious.
Styling
This brand is fairly consistent, but styling can still shift the feel when a piece is meant to be sharply fitted or deliberately oversized.
Clean minimal cuts, true to size.
What to expect
Expect tops to follow the label fairly closely unless the piece is intentionally oversized or sharply tailored.
Modern basics, true to sizing.
What to expect
Expect bottoms to follow the label fairly closely unless the piece is intentionally oversized or sharply tailored.
I.OWN is true to size. Simons' elevated basics line, clean cuts, true to size Most shoppers start with their usual size.
A Medium at I.OWN is roughly the same as a Medium at most contemporary brands. Fit can vary across tops and bottoms, so confirm against the specific category you are shopping.
Yes. Fit varies by category at I.OWN, covering tops and bottoms, since the same brand often cuts tops and bottoms to different proportions.
I.OWN publishes an official size chart, and ThisFits cross-references it against real shopper fit reports. I.OWN shows low variation across categories, so the chart is a reliable starting point with adjustments based on cut.
I.OWN fits true to size, so when you are between sizes, pick based on how close you want the cut to feel. Sizing up gives a relaxed feel and sizing down gives a more fitted silhouette.
I.OWN sizes similarly to H&M and Uniqlo, your usual size applies. Shoppers commonly compare I.OWN against other contemporary labels in the same category to translate sizes between brands they already wear.
I.OWN typically accepts returns on unworn items with tags within the window stated on the order page or receipt. Policies vary by retailer and third-party sellers may differ, so confirm before ordering.